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200 – The Good, The Bad and The Ugly – My Opinion – Steve Lankford

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The nutritional products industry is rapidly changing. In some ways it is a victim of its own success. Those who have been in the industry a long time, like me with over 40 years, have wanted good nutrition to become widely accepted. Now that better nutrition is being embraced by a much larger community, we have many new participants in the marketplace, from more consumers, to more mass market and internet access, more product manufacturers, more raw material suppliers and so on. The business of nutrition is changing in ways that are not obvious to the average consumer. In this podcast, I will discuss some of the important issues that I think you should know about. They are issues that affect us now and will shape the future. There is much good to discuss and celebrate in the world of nutrition. There is also the bad to be concerned about and avoided. And the ugly is that which is evil and dishonest.

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